I was the developer for the Ironman 4×4 website, hired as a subcontractor for one of my design agency clients. The website was built using Ruby on Rails, and makes use of the Refinery CMS gem for the content management component.
This website required a lot more than just editing pages, though. It has many features built specifically to the client’s requirements. I worked closely with the design agency to design and build features such as “fit my 4×4” (for tailoring products to the visitor’s vehicle), online quotes, and find-nearby-stores, which make it easy for visitors to find the equipment they’re after.